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Los Angeles, CA — June 2025GVM captured the industry’s attention at CineGear Expo 2025, unveiling a groundbreaking new line of cinematic lighting equipment designed for professional filmmakers. The All-in-One Solution for Professional Cinematic Lighting Equipment A major highlight at GVM’s booth was the unveiling of its newest lineup of AIO (All-In-One) cinematic lighting equipment, featuring … Read more
Hey there, creators, shutterbugs, and visual storytellers! Today, we’re diving deep into a question that often has even seasoned pros scratching their heads: RGB video lights versus Bi-Color video lights – which one truly reigns supreme for your specific needs? Whether you’re a video blogger looking to jazz up your YouTube backdrop with vibrant RGB video lights, a commercial photographer … Read more
60W Video Lights: The Flexible Lighting Solution for Video Studios If you’re a YouTuber, influencer, videographer, or photographer, you know that lighting isn’t just a detail—it’s fundamental. The right light elevates your work from amateur to professional and brings your creative vision to life. Among the many options, the 60W video light has become a … Read more
In today’s booming video content creation industry, more and more people are turning their attention to portable LED video lights, and with good reason! lighting has become a crucial factor determining the impact of your work. Creators strive for professional-grade lighting effects while also craving equipment that is lightweight and portable. For those seeking reliable, … Read more
At the recently concluded China International Photographic Machinery & Imaging Equipment & Technology Expo (May 16-19) in the Beijing Exhibition Center, GVM Latour Pictures showcased an array of heavyweight new products, with significant advancements in film lighting technology. With the theme of “Boundless Light and Shadow – Smart Future”, GVM Latour created a visual feast … Read more
Unveiling the Best Studio Lighting: Elevate Your Professional Photography in 2025 For the discerning professional photographer, the pursuit of perfect illumination is not merely a technical exercise, but an artistic imperative. The quality of your light dictates the mood, definition, and ultimate impact of your images. In a rapidly evolving market, navigating the options to … Read more
In the world of filmmaking, film lights are more than just tools for illumination—they’re essential for creating mood, guiding emotion, and enhancing storytelling. Whether it’s the soft, warm glow of a key light or the harsh, dramatic shadows produced by movie studio lights, understanding how to use these lighting techniques is crucial for filmmakers. Moreover, … Read more
Have you ever arrived on location for a shoot, everything seemingly ready, only to realize you’re in a “power desert” – no wall outlets, no generator, nothing? It’s in moments like these that we truly distinguish gear that’s theoretically useful from gear that can genuinely save a shoot. Today, we’re not talking about complex lighting systems tethered … Read more
As photographers, mastering light is paramount. Whether you’re sculpting portraits, capturing dynamic action, or showcasing products, your choice of illumination fundamentally shapes the final image. When equipping your studio or location kit, one of the most critical decisions revolves around your primary light source: Should you invest in strobe photo studio lights(also known as flashes) … Read more
Las Vegas, Nevada – April 2025 — At this year’s NAB Show, GVM (Great Video Maker) made a bold impression by unveiling its latest generation of professional video lighting products, drawing attention from filmmakers, content creators, and media professionals from around the globe. From April 6 to 9, the Las Vegas Convention Center was home to … Read more
